Reports

    Primer: Data Privacy in the U.S.

    1. Leah Zitter
    2. October 29, 2019

    In the absence of a federal mandate, at least 25 states that include California, Maryland, Nevada, Massachusetts, and Texas have either introduced, or implemented, provisions for data privacy, but there are differences in their definitions of personal data and in their conceptions of a data breach.

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    Gen Z Streaming Behaviors

    1. Leah Zitter
    2. October 22, 2019

    Called the “true” generation, Gen Z, aged 5-19, are tech-savvy, value individual expression, avoid labels, are more invested in making a difference than earlier generations, and dislike control.

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    Beyond Streaming — How Black Millennials are Engaging their Favorite Streaming Content

    1. Leah Zitter
    2. October 1, 2019

    Our Streamlytics research found that when it comes to socially engaging on streaming, Black millennials mostly join diverse communities on topics like streaming services, celebrity streamers, top-rated shows, and so forth, rather than segregate. Outliers either promote their offerings or have only a handful of members.

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    African-American Millennials vs. African-American Gen X: Streaming Habits

    1. Leah Zitter
    2. September 3, 2019

    When it comes to streaming, our research finds that while it’s African-American millennials who are driving the market, Gen Xers are not that far behind.

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    What African-American Millennials Spend on Streaming

    1. Leah Zitter
    2. August 27, 2019

    African-American Millennials spend $7.3 billion dollars on paid streaming services. Here are some of our key findings.

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