A leader in community driven data, this record brings Streamlytics closer to eliminating insidious data mining techniques detrimental to consumers and companies alike
Miami, FL – Streamlytics today announced a company milestone, reaching 75 million data points since its inception. Grounding itself in community-driven, ethical practices that proactively engages consumers, this record brings the company closer to eliminating the current standard of insidious data mining and provides transparency that allows individuals to harness the power of their personal information.
Consumers are getting smarter in how they understand the ways their data is being utilized and monetized by companies and third parties alike. Because of this, Streamlytics uses its patent pending UDIF technology to unify disparate data on what people are watching, listening to and purchasing across some of the largest content and ecommerce platforms. Consumers are compensated for the amount of data they share on an ongoing basis and hold a unique data license that gives them ownership over their data.
“We’re extremely excited to have reached our first benchmark and get to 75 million data points,” said Angela Benton, CEO and Founder of Streamlytics. “This groundswell effect is truly putting humanity back into data allowing everyday people to benefit from owning their data which has, until now, been exploited for far too long.”
The only platform that sources accurate streaming data directly from the source, Streamlytics focuses on account level data used to interact with media vs. the device the media is displayed on and utilizes highly targeted, consumer facing applications to access media consumption from demographics that consume it the most.
Not only beneficial to consumers, Streamlytics provides valuable insights to brands as well – and now have over 75 million data points to use as a reference, providing clarity in decision drivers in purchase and content consumption behavior, giving historical and predictive perceptions, providing higher ROI for customer acquisition, advertising, omnichannel customer experience and more.
Streamlytics investors include Issa Rae, and have pulled data for Netflix, Hulu, Amazon , Google and more.
More information on Streamlytics can be found here: https://www.streamlytics.co/
Streamlytics provides ethical, people powered data, from today’s fastest growing communities across the United States spanning millions of data points. With Streamlytics, we unlock the power of actual usage data, reflective of how people create data today… across all types of platforms, simultaneously. Not by rigid panels or unethical tracking.
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